Stand OUT Program: Building a disruptive education program, based on the new economy and the foundations to push persons and professionals (and businesses) beyond their comfort zone, so they can stand out above the rest.
When: 2013, 2014, 2105, 2016.
Where: Alicante, Valencia, Madrid, Barcelona, London, Cape Town.
Who: Aitor Contreras, Enrico Ahrens & Isra García from IG + Maxi Silvestre, Reme Egea, Albert Valero & Víctor Ronco. Branded and designed by Luis Calabuig. Developed by Círculo Rojo & Cruce Creativo. Artworks by Charlie Abad Estudio.
“We have never experienced such a professional way of making things fun” – Red Bull Management.
“CONCEPT, STRATEGY, DEVELOPMENT & EXECUTION
of a project of social change that went beyond the traditional charity channel and received donations from around the globe.“ Watch the full documentary here.
Lacasitos: Integral strategic & operational
digital marketing management.
When: 2014 up until now.
Regional Government of Valencia: Bringing an
institution to the online world,
going from an unusable media model to
one that was useful, believable and engaging.
Digitalization at its best.
When: 2011 – 2016.
Panama Jack: Training, advising and working process optimisation in the digital domain. Increase in engagement, community and online sales.
When: 2013 up until now.
“What I enjoyed the most of working with IG is that we were taught that “The explosion of creativity” isn’t at odds with establishing a work methodology in social media. With IG we have managed to become more creative, more efficient and to improve the relationship with Panama Jack’s friends.” – Aitana García / Head of Digital & Ecommerce.
Puerta a la Vida: Building an actionable marketing plan for a high performance retreat-hub located in Costa Rica.
When: 2014 – 2015.
Who: Isra García.
“Working with IG was a breath of fresh air, to see a firm that understood these challenges and how companies needed to adapt. It was walking into uncharted territory but we soon learned that is where Isra and his firm work best. Disruption takes an keen understanding not just of our brand but of the industry we exist in and the crossover with other industries that affect us. They not only immersed himself in our brand but has their finger on the pulse of this change, of this connected economy.
IG’s work on Puerta a la Vida and our sub brand experience vida was pivotal for us both in our internal and external communications and our defining our value proposition to the world .” – Edward Zaydelman / CEO.
Amnesia Ibiza: Digitalizing and humanizing a worldwide brand, creating Return on Investment per Interaction (ROII) and an increase in online sales of 120% from one year to the next.
When: 2011 – 2014.
“At a time when social media and, in general, digital presence were only starting to become relevant, IG was able not only to imprint a unique character to the online communication of Amnesia Ibiza but to accompany this “personality” with results. This strategy, together with the attitude displayed by Isra and his team has, without a doubt, made it possible for Amnesia Ibiza’s digital presence today to be strong and unique” – Martín Ferrer Vega – Artistic Director & Owner.
contents, business model
and goals for an micro-MBA.
Carried out across the main cities of Spain and being turned into a book and a lifestyle model.
When: 2014 up until now.
“After two days attending the course #inconformistas
with Josef Ajram and Isra García, I’m really glad I attended.
I won’t sugarcoat it; it’s been hard (16 intense hours) but very gratifying.
Two expert guides have accompanied us,
sharing with us not only techniques but also values that are now
available to us to implement in our everyday life,
and which I’m sure will help us start new professional projects” – Haidé Costa / Judilaw.
“A programme that is anything but conventional, where you learn from
both facilitators and participants.
The content is dense and energetic but the synergies and energies
that you experience in it with the other students are endless.” – Carlos Abad / Creative.